The Miu Miu eyewear collection was launched with brand-new luxury positioning in 2011 to align it with the brand’s other product categories.

The Miu Miu eyewear collection was launched with brand-new luxury positioning in 2011 to align it with the brand’s other product categories. Miu Miu, which reflects the essence of Miuccia Prada, is a brand for fashion forward, seriously light-hearted and provocative women who aspire to a more avant-garde and sophisticated lifestyle.